Marketing to millennials parents? Maybe you can check if preconceptions match reality

If you work as a marketing manager, specialist or something like that and millennials is your target, or if you work with them, you can appreciate this articolo  and review your ideas about Y generation. Not only about their parenting style.

The oldest millennials approach 40 years and many of them may be parents, carry out their professional life in ways and workplace completely different from those of previous generations.
Let’s start from here to debunk the myths related to generations.

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